About

Jorge Velázquez

Choreographer
Coach
Certified judge

My story

I've experienced cheerleading from every angle.

As an athlete, coach, choreographer and judge, I've learned that a great routine is built on more than difficulty. It's built with intention, precision and a team capable of taking every movement further.

After 14 years in All Star Cheerleading, that experience shapes the way I work: creating routines with purpose, refining every detail and preparing teams to perform at their best.

In Cheerleading

Fourteen years inside All Star Cheerleading have shaped a complete understanding of what a routine asks of a team, from the first idea to the final count.

As a Coach

Twelve years of coaching bring an athlete-first approach: routines are built on what a team can execute consistently and safely, then pushed further.

As a Choreographer

More than ten years of creating choreography — structure, formations, transitions and musicality designed so every count has a purpose.

From the Judges' Table

Two years as a certified judge in Mexico add a scoring perspective: understanding how a routine is read, where it earns value and where it can lose it.

A youth cheerleading team in uniform and bows shows their medals; in front, a hand holds a “Hit Zero” UCA All Star Nationals button.

A hand wearing championship rings over cheerleading medal ribbons, including a COPBRANDS Golden Coach medal and a Spirit World Cup medal.

Philosophy

Every count. Every move. Every moment.

A strong routine is not a collection of skills. It is a sequence of decisions — what to include, what to clean, what to simplify and when to take a risk. My work is helping teams make those decisions with clarity.